You're running a successful business, but your content marketing feels scattered. You're posting and creating content, but the leads aren't coming. Worse, you're spending hours on marketing tasks because no one else can do it.
I help growing small businesses build content marketing strategies that actually move the needle, with systems your team can manage without you.
Your content marketing efforts are all over the place
You're not seeing the ROI you expected from all the time you're investing
You're still the bottleneck in your marketing, even though you have a team
Your content doesn't stand out from everyone else's
You know you need systems, but you don't have time to create them
It's not just you! Most growing businesses hit this wall where their scrappy marketing approach stops working, but they don't know how to scale strategically.
We want to help
Imagine if your content marketing actually worked to grow your business while you spent your time on other things.
No one-size-fits-all solutions. Unlike other agencies that focus on SEO, email, or certain platforms, we start with your business goals and work backward to see what content strategy makes sense for you.
We focus on systems, not dependencies. We want to create processes that your teams can manage, giving you the freedom to manage your business.
We leverage your team's expertise. Instead of creating generic content with hired writers, we show you how to tap into the knowledge already within your company. (This helps you stand out among generic AI content.)
We focus on impact, not activity. We'd rather help you do three things well than 15 things poorly. Every strategy we recommend is designed to get you the biggest result with the least amount of effort.
Hi, I'm Amanda Horiuchi, and I help growing businesses turn their content marketing from a jumble of tasks into a lead-generating system.
I started Rise & Shine Marketing because I saw too many successful business owners getting frustrated with content marketing that wasn't working.
They were doing all the "right" things – posting regularly, creating content, being active on social media – but they weren't seeing results.
It's not that content marketing doesn't work. The problem is that most businesses approach it without a clear strategy or system.
My strength is seeing the big picture and creating organized, strategic approaches that actually move the needle. And I believe in being honest about what works and what doesn't.
When we work together, you'll get straight talk, strategic thinking, and systems that actually make your marketing sustainable.
Let's talk about how you can create a content marketing system that actually generates leads without making you the bottleneck.
We'll spend 30 minutes talking about your current marketing, what's working and what isn't, and we'll give you customized recommendations for your business. No pressure to work with us further.
Do you work with businesses in all industries?
Yes, our strategic approach works across industries. I focus on understanding your specific market and customers, not applying cookie-cutter strategies.
What if I'm just getting started with content marketing?
That's great! It's actually easier to build the right systems from the beginning then trying to fix scattered efforts later.
How long does it take to see results?
That depends on the strategy you choose to follow. But we focus on picking strategies that help you see some results sooner while also building into more long-term strategies.
